‘Prisoner’, is the b-side to The Good Natured’s second single Be My Animal, released November 1st through KIDS. The Good Natured aka Sarah McIntosh was lyrical inspired to write the song by Pedro Almodovar’s racy film, ‘Tie me up, tie me down’ she sings in an effort to confront why some lovers have both emotional and physical power over us.

The video, plays on the idea of transforming ourselves for someone else, where the main character, McIntosh, in a  moment of madness decides to change herself through make-up and ends up turning into a grotesque monsterous character. The video follows us through this transformation through voyeuristic snapshots, where the presence of the camera filming her is constantly acknowledged by her and we come to wonder who is the person filming her? or is this person a figment of her imagination? The video was written and directed by Lorenzo Ricciarelli. Be My Animal/ Prisoner will be available on general release 1st November 2010. 

Director/Writer – Lorenzo Ricciarelli
Director of Photography – Imran Uppal,
Sound – Paul Charleston
Make-Up – Louise Plews

For more information and live dates check: